Sepia Graphics Printing Inc

As a Graphic Design is an older term for the field of Visual Design. This term refers specifically to the use of graphic media (such as color, symbol, and type) to communicate a style or expression.

As a Graphic designer we have a unique ability to sell a product or idea through effective visual communications. It is applied to products as well as elements of company identity like logos, colors, and text, together defined as branding. Branding has increasingly become important in the range of services offered by many graphic designers, alongside corporate identity and the terms are often used interchangeably.